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With our combined experience of having successfully promoted one of the largest Gay Internet companies through print, Internet, and event marketing, as well as our experience in having managed other companies marketing campaigns in print and Internet marketing, we are in a unique position to put those skills and experience to work for you!
Tell us more about your product or service you would like to market to the global gay & lesbian community, and we will put together a set of marketing solutions that are right for you.
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Internet Advertising
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INTERNET SITE ADVERTISING
We can target regionally-focused gay & lesbian Internet sites, as well as nationally-focused sites, including GayWired.com, 365Gay.com, LesbiaNation.com and much more. In addition, we can target more specific niches within the gay & lesbian marketplace than any other medium available to date.... if you're looking to reach gay travelers, gay parents, gay youth, etc., we are your source.
E-MAIL MARKETING TO CONSUMERS
Combined with our targeting available in Internet Advertising, we are also able to get your message out to gay & lesbian consumers directly. Utilizing both stand-alone e-mail messages, as well as sponsorship of an existing site's e-mail newsletter, you are able to get your message directly to the target market you are looking for.
E-MAIL MARKETING TO GAY & LESBIAN BUSINESSES
In addition to our consumer-based e-mail marketing above, we are able to get your message out to gay & lesbian business owners directly. We have access to databases focusing just on gay hotel & resort owners, as well as databases with a broader reach, targeting accountants, lawyers, travel agents and more.
SEARCH ENGINE PLACEMENT
We can work with you in selecting Search Engine Key Word Ad Buys with Google.com and Overture.com, the two leading companies supplying key word advertising to Yahoo, AOL, MSN, Earthlink and more. Work with us and tap into our experience in both selecting and managing key word advertising on the most popular search engines online.... when someone does a search that is relevant to you and your business, we can help ensure you're one of the first businesses seen! Pay on a "Cost Per Clickthrough" only, paying only for site traffic that clicks on the advertisement and visits your web site.
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Print Advertising
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We can target both regionally-based gay & lesbian publications, as well as nationally-based ones, including Instinct Magazine, Zero Magazine, Queer and much more.
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Other Gay & Lesbian Advertising
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GAY TELEVISION & VIDEO ADVERTISING
Working with PrideVisionTV in Canada, we are able to provide, for the first time ever, access to gays & lesbians via a 24/7 gay cable television channel. PrideVision's coverage extends from coast to coast, from Vancouver to Montreal, and all points in between.
In addition, we are working with a variety of other companies providing video product for use in bars and clubs throughout the US. Advertising opportunities on these videos can become an excellent part of your gay & lesbian marketing mix.
GAY RADIO ADVERTISING
Working with both traditional radio programs available in markets such as Chicago, as well as up and coming gay Internet radio programs including GayRadioNetwork.com and ClickandGroove.com, we are able to reach a wide variety of gay & lesbian radio listeners, ranging from news and information to dance music and club information.
GAY EVENT MARKETING
There are a wide variety of gay & lesbian events you can be a part of, with participation ranging from a tabletop or booth exhibit, to full sponsorship of a key event of your choosing. Events include:
- Pride Festival booths and floats
- Gay & Lesbian Business Expos
- Gay & Lesbian Travel Shows
- Circuit Party booths and sponsorships
DIRECT MAIL MARKETING
We currently have a direct mail list of 45,000 gays & lesbians; selects based on HHI, Age, Education, Zip Codes, and Topics (including interest in travel, sports, parenting, shopping and more).
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Other Gay & Lesbian Marketing Services
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PRESS RELEASES
Press Releases targeted specifically to gay & lesbian media should be a part of every gay & lesbian marketing campaign. We can work with you on distributing your press release to over 3,500 gay & lesbian media outlets and gay & lesbian "influencers" worldwide.
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